Privacy policy

Privacy policy

Your privacy matters to us. This policy explains what personal information we collect when you shop with Baby Sensory Supplies, why we need it, how we look after it and what your choices are. We’ve kept it as simple as we can, but if anything isn’t clear, just email us at shop@babysensory.com.au.

Who we are

This shop is run by Baby Sensory Supplies. When we say “we”, “us” or “our”, that’s who we mean.

What we collect

When you shop with us, sign up to our newsletter or get in touch, we may collect:

your name, email address, phone number and delivery and billing addresses
your order details, such as what you bought, when and how much you paid
any gift message you add, and the name and address of the person you’re sending a gift to
any discount or class code you use
messages you send us, and any photos you share (for example of a damaged item)
information about how you use our website, such as the pages you visit, what you add to your cart and the device and browser you use
whether you open or click on our emails

We never see or store your full card details. Payments are handled securely by Shopify and our payment providers.

We don’t ask for sensitive information about you. Please don’t include any in gift messages or notes either.

Information about children

Our shop is for grown ups buying for little ones. We don’t knowingly collect personal information from children. Sometimes a gift message may include a child’s name, and we only use that to send your gift.

How we collect it

We collect most information directly from you when you place an order, create an account, sign up to our newsletter or contact us. We also collect some information automatically through cookies, the Meta Pixel and similar tools when you use our website or open our emails.

If someone buys you a gift, we receive your name and address from them so we can deliver it. We use those details only to send the gift and deal with any delivery questions.

Why we use it

We use your information to:

process, pack and deliver your order, and keep you updated about it
answer your questions and look after returns and store credit
recognise the franchisee whose code you used, so we can reward them
send you our newsletter and offers, if you’ve said yes
show you relevant ads on Facebook and Instagram, and measure how well our ads work
keep our website and payments safe, and help stop fraud
understand how people use our shop, so we can make it better
meet our legal, tax and accounting obligations

Our emails

If you sign up to our newsletter or tick the box at checkout, we’ll add your name and email address to our email service so we can send you news, play ideas and offers. Every email has an unsubscribe link, and you can opt out at any time. We’ll still send you emails about your orders.

Facebook and Instagram ads

We use Meta (the company behind Facebook and Instagram) to show our ads to people who might love our toys, and to people who have visited our shop before. To do this, we use the Meta Pixel on our website, which tells Meta what pages you visit and what you buy.

We may also share our customers’ and subscribers’ email addresses with Meta so it can match them to Facebook and Instagram accounts. These are converted into a scrambled code before they’re shared, and Meta deletes them once the match is made. We use this to show ads to our community, or to find new people with similar interests, and to leave out people who have already bought something.

If you’d rather not see ads based on your visits to our shop, you can change your ad preferences in your Facebook or Instagram settings, turn off marketing cookies on our website, or email us and we’ll leave you out of our ad lists.

Automated checks

Shopify automatically checks orders for signs of fraud using your order, payment and device details. This can flag an order for us to look at or stop it going through. If this ever affects your order and you’d like to talk it through, just email us and a real person will help.

Meta also uses automated tools to decide which ads to show you. This doesn’t affect what you can buy from us or the prices you pay.

Who we share it with

We only share your information with people who help us run the shop, such as:

Shopify, who host our website and process payments
our payment providers
Australia Post and our couriers, so they can deliver your parcel
our email service provider, so we can send you emails you’ve signed up for
Meta, for Facebook and Instagram advertising, as explained above
the Baby Sensory or Toddler Sense franchisee whose code you used. We tell them about your order so we can reward them, but we don’t give them your payment details.

We don’t sell your personal information, and we never will.

Information stored overseas

Shopify, Meta, our email service provider and some of the other services we use store information outside Australia and New Zealand, including in Canada, the United States and Ireland. We choose services that take privacy and security seriously.

Cookies

We use cookies so our website works properly (for example to remember what’s in your cart), to understand how people use the shop and, if you agree, for marketing, including the Meta Pixel. You can choose which cookies you’re happy with using the cookie banner on our website, and change your mind at any time. You can also control cookies through your browser settings. If you turn some off, parts of the shop may not work as smoothly.

Keeping your information safe

We take reasonable steps to protect your information from misuse, loss and unauthorised access. Our shop runs on Shopify’s secure platform, and only people who need your information to do their job can see it. We keep your information only for as long as we need it, including to meet tax and accounting rules. When we no longer need it, we delete it or make it anonymous.

If we ever have a data breach that’s likely to cause you serious harm, we’ll let you know and tell the regulator, as the law requires.

Seeing and correcting your information

You can ask to see the personal information we hold about you, or ask us to correct it, at any time. Just email shop@babysensory.com.au. We’ll reply within 30 days, and there’s no charge.

Questions or concerns

If you have a question or a concern about how we’ve handled your information, please email us at shop@babysensory.com.au and we’ll do our best to sort it out. We’ll reply within 30 days.

If you’re not happy with our response, you can contact:

in Australia, the Office of the Australian Information Commissioner at www.oaic.gov.au
in New Zealand, the Office of the Privacy Commissioner at www.privacy.org.nz

Changes to this policy

We may update this policy from time to time. The latest version will always be here.

Last updated: November 2026